These days, I work primarily in Figma, Sketch, and XD. But I also know After Effects and the rest of the Adobe suite. A holistic approach to CX goes beyond digital. Whether it’s copy, 3D, packaging, outdoor, motion graphics, or bespoke photography and cinematography, I’ve been lucky to have had the opportunity to work with some of the world’s most well-known brands. I believe that infusing a broader understanding of each one into everything we do is essential to creating truly unique cross-platform experiences.